Myths Venue Owners Believe That Are Keeping Them Stuck

With Venue Owner + Venue Coach, Kristin Binford

 

The Hidden Tipping Points Holding Back Your Wedding Venue

Are These Sneaky Beliefs Sabotaging Your Venue's Success?

After thousands of conversations with venue owners across North America, I've noticed a pattern. There are certain beliefs that consistently hold venues back from their full potential. As a venue owner myself and having coached hundreds of others, I've seen how these "tipping points" can make or break a business.

The Common Myths That Keep Venues Stuck

  1. "I Have to Do It All Myself"
    • You're scrubbing toilets
    • Flipping the venue
    • Handling every detail
    • Working every event

  2. "No One Will Care About My Business Like I Do"
    • Refusing to delegate
    • Micromanaging every detail
    • Holding onto all responsibilities
    • Missing opportunities to let others shine

  3. "I Always Need to Be There"
    • Believing weddings will fall apart without you
    • Insisting on doing all tours
    • Handling every email
    • Never taking time off

  4. "I Have to Always Be Available"
    • Constantly checking email
    • Responding within minutes
    • Texting with couples
    • Never disconnecting

  5. "I Can't Afford Help"
    • Doing low-value tasks
    • Neglecting marketing
    • Missing sales opportunities
    • Burning out

The Reality Check

Here's what successful venue owners know:
• Your time is worth more than toilet scrubbing
• A-players want to bring value to your business
• Systems can run without you
• Boundaries create better service
• Investment in help pays for itself

The Truth About Team Building

After 10+ years and 100+ weddings annually at my venue:
• Team members often care MORE about their specific areas
• My landscape manager cares more about the grounds than I do
• My venue manager catches details I might miss
• I work 2-3 hours weekly, primarily coaching my team

Moving Forward: The Real Opportunity

Your venue's impact extends beyond weddings:
• Two families united
• Hundreds of guests impacted
• Vendor partnerships strengthened
• Local economy boosted
• Community enriched

Kristin Binford